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Buyer Risk • Updated June 2026

My Magic VA vs VA Horizon: Guarantee, CRM, Pricing & Lead Quality Compared

My Magic VA's lower public entry price is useful to compare, but buyers should ask what happens if a campaign misses its expected output. This page focuses on guarantee language, underperformance remedies, follow-up control, and qualified-lead quality.

Disclosure: VA Horizon is the author of this page. Verify current terms with each provider before signing.

$999
Public Launch entry price
$0/mo
VA Horizon retainer (pay per lead)
20-45
Public expected range
800+
Dials Per VA Shift

Short Answer My Magic VA and VA Horizon both publicly list Readymode + HighLevel and review calls. My Magic VA's Launch plan is publicly listed at a lower entry price if your priority is the lowest fixed monthly cost, but VA Horizon now runs on pay-per-qualified-lead pricing with no monthly VA retainer at all (your exact rate is quoted after we review your buy box). If your priority is billing tied strictly to qualified leads and a caller-to-acquisition scaling path, VA Horizon is the stronger fit.

Start with the questions that protect your month

When evaluating My Magic VA vs VA Horizon, the real buyer risk is not whether a dialer or CRM exists. The risk is paying for activity when the month underperforms and no written remedy applies.

Is the lead number guaranteed?

Ask whether the number is a guaranteed minimum with a remedy or an expectation tied to list quality and market.

Who carries underperformance risk?

Accountability means the provider carries the risk of a slow month, not you.

Does follow-up turn calls into pipeline?

A dialer and a CRM only help if someone manages tagging, follow-up, and pipeline discipline.

Expected output and pay-per-lead billing are different promises

Advertised lead volume is a marketing estimate; billing per qualified lead ties cost directly to results.

Public expected range

My Magic VA publicly presents an expected range of 20-45 qualified leads/month, depending on list quality and market. Buyers should verify whether current terms include any written minimum or missed-target remedy.

Billed strictly per lead

VA Horizon bills per qualified lead, and a lead that doesn't meet your written buy box criteria isn't billed. Volume is set by your buy box and coverage plan during onboarding rather than a fixed monthly promise.

Guarantee, CRM, pricing, and lead quality compared

Comparison based on publicly available information as of June 2026 from mymagicva.com, accessed June 2026. Verify current terms before signing.

Category VA Horizon Pay-Per-Lead Pick My Magic VA (per public site, Jun 2026)
Primary focus Managed outbound acquisition system for investors Packaged cold-calling lead generation
Best fit Operators who want accountability + a pipeline Beginners/operators wanting a simple caller package
Entry pricing Pay per qualified lead (custom quote after buy box review) $999/mo (Launch)
Dialer Readymode included Readymode included
CRM HighLevel, built & managed HighLevel integration/setup
Follow-up Automated SMS, tagging, pipeline CRM integration; reports
Billing model Pay per qualified lead; buy box sets volume Expected 20-45/mo (no written guarantee stated)
Unqualified-lead handling Not billed if it misses your buy box None stated
QA Weekly call review + KPI reporting AI + manual call scoring, daily QA
Replacement Yes Rotates underperformers
Wholesaling specialization Yes Yes
Scaling support Caller to lead mgr to AM/dispo mgr Add callers (1-5)
Best for beginners Workable Strong (lower entry)
Best for serious investors Strong (pay-per-lead + system) Workable

Decided the managed column wins?

Get the exact per-lead price for your market

Pay per qualified lead · no retainer · volume set by your buy box during onboarding

What happens if the month misses?

The best question to ask is: is that a guaranteed minimum with a remedy, or an expectation?

Question Advertised number Minimum guarantee
Meaning Marketing estimate Contractual floor
Risk to buyer Buyer carries risk Provider carries risk
Accountability No remedy unless separately stated Defined standard
Remedy No remedy unless separately stated Keep dialing free or add VAs
Why it matters You may pay for activity with no accountable output You have a written performance standard

Lead quality depends on what happens after the call

A caller alone produces activity; the system around the caller produces a pipeline.

CRM and tagging

VA Horizon builds and manages HighLevel for pipeline stages, automated SMS follow-up, shared inbox, lead tagging, and task management. This matters because a larger advertised number of weak contacts is not the same as qualified seller leads.

My Magic VA publicly presents GoHighLevel integration/setup, Google Sheets, reporting, and daily Telegram updates. Buyers should compare whether each workflow only captures activity or actively manages lead follow-up.

Beginner budget vs serious pipeline

A lower entry price can make sense for beginners on a tight budget. VA Horizon does not have a monthly entry price to weigh against it: it runs on pay-per-qualified-lead pricing, so a serious investor should compare the lead definition, the billing model, the CRM process, and whether the system can scale beyond one caller.

My Magic VA may be appealing for beginners because of a lower entry price; VA Horizon may be stronger for operators who want billing tied strictly to results and to pay only for the qualified leads delivered.

Companion comparison

For the VA Horizon-first version, read VA Horizon vs My Magic VA. It uses the same public-info basis but leads with the direct head-to-head verdict.

Risk questions before you sign

Does My Magic VA guarantee leads?
Per its public site, My Magic VA advertises an expected range of roughly 20-45 qualified leads per month per caller, depending on list quality and market, and does not appear to publish a written minimum guarantee or a missed-target remedy. Buyers should confirm current terms directly, since a stated expectation is different from a guaranteed minimum with a defined remedy.
How many qualified leads will I get each month?
There's no fixed number published for every account. Volume is set by your buy box and market coverage during onboarding, and billing follows the same rule: you pay per qualified lead, and a lead that doesn't meet your written buy box criteria isn't counted or charged.
Why is VA Horizon more expensive than some cold-calling VA services?
VA Horizon doesn't compete on a monthly sticker price at all: it runs on pay-per-qualified-lead pricing, so there's no flat retainer to be more expensive than. You get 160 hours of dedicated cold-calling capacity, Readymode, HighLevel CRM built and managed, QA and KPI reporting, follow-up, replacement support, and billing tied strictly to qualified leads, and you pay only for the qualified leads delivered. We send your exact per-lead price after reviewing your buy box.
Is there a cap on how many qualified leads VA Horizon can produce?
No. There's no ceiling built into the model. Output scales with list quality, market, contact rates, and offer quality; multi-caller campaigns routinely produce more. Volume is set by your buy box during onboarding, and billing follows the same rule: you pay only for the qualified leads actually delivered, with nothing charged for a lead that misses your criteria.
Should I choose the cheapest real estate cold-calling VA?
Lowest price is rarely the best measure. A cheaper caller can cost more if leads aren't qualified, tagged, and followed up. Compare the lead definition, whether the qualified-lead number is a guaranteed minimum with a remedy or just an expectation, and whether the dialer, CRM, QA, and follow-up are included and managed. The best value is accountability plus a complete system.
What should I compare before hiring a real estate VA company?
Compare: (1) whether they guarantee a minimum number of qualified leads and what happens if they miss; (2) how they define a qualified seller lead; (3) whether Readymode and HighLevel CRM are included and managed; (4) whether calls are recorded and reviewed; (5) how leads are tagged and followed up; (6) replacement policy; and (7) whether the system scales beyond one caller. VA Horizon bills strictly per qualified lead and answers yes across this list.

Get your exact per-lead price by email

We reply with your exact per-lead price after a quick buy-box review. Pay per qualified lead, no retainer.

Bill your outbound pipeline only on qualified leads

VA Horizon gives investors a managed outbound acquisition system with Readymode, HighLevel CRM, QA, follow-up, and billing tied strictly to qualified leads.

100% 5-star on Trustpilot

Pay per qualified lead, never billed for one that misses your buy box · Cancel anytime · Free VA replacement in 5 business days

“VA Horizon is the strongest VA partner we've used - better outbound and more lead volume from the first week.” — Sawmill Homes

How to read this comparison

Commercial disclosure: VA Horizon authored this page and is a competing provider. No payment, affiliate commission, or endorsement from the compared company is claimed. Favorable VA Horizon statements are first-party positioning, not independent proof.