Booked roofing estimates on your calendar. Exclusive. Confirmed.
We book homeowner estimate appointments straight onto your calendar, exclusive to you and double-confirmed. A $300 one-time setup, then $199 per booked appointment. No shared leads, no retainers, and no-shows are replaced free.
Last updated: August 2026
$300 setup, then $199 per booked appointment. No retainer.
Your service area and estimate criteria control the calendar.
The appointment path begins with where you work, who you want to meet, and what your sales team needs confirmed before the slot is booked.
Territory and homeowner criteria
Define the service area, appointment profile, availability, and handoff requirements.
Campaign and calendar setup
Connect targeting, outreach workflow, calendar rules, and appointment context.
Homeowner qualification
Run the conversation against your written criteria before a time is reserved.
Confirmation and visibility
Keep appointment context, confirmation status, and reporting available to your team.
What is blocking your roofing calendar?
Choose the question closest to your sales operation. Each path explains the model before you spend time on a strategy call.
We need a predictable path to booked estimates.
See how service-area targeting, homeowner qualification, calendar rules, confirmations, and appointment context work together.
See How It Works → Path 02Lead QualityWe are tired of racing other roofers to shared leads.
Compare shared marketplace leads with exclusive, double-confirmed homeowner appointments that are never resold.
Compare the Models → Path 03Appointment EconomicsWe need to know what a booked estimate costs.
Review the one-time setup, pay-per-booked-appointment model, qualification rules, and free no-show replacement.
Review Roofing Pricing →You are not buying a lead. You are buying a race.
On the big marketplaces, the same homeowner request gets resold to several contractors at once, and shared roofing leads convert far worse than exclusive ones, roughly 13 to 20% versus 27 to 30% by industry estimates (source). You pay for the privilege of being the fastest to the phone, and half the time nobody answers. The regulators noticed too.
Shared-lead marketplaces
- The same lead resold to several contractors, so you race every other truck in town
- The FTC ordered HomeAdvisor to pay up to $7.2 million over misleading lead-quality claims (FTC)
- One contractor's BBB complaint: $5,749.79 in charges and "not one person ever answered" (BBB)
- You pay whether or not the lead was reachable or real
VA Horizon appointments
- Exclusive to you, never resold
- A real homeowner who booked a time and confirmed it
- No-shows replaced free, so you never pay for a ghost
- You pay per booked appointment, not per shared lead
Marketplace figures are competitors' published terms and public records, cited above. See the full breakdown on roofing appointments vs shared leads.
From your service area to your calendar.
We build the homeowner list, run the conversations, qualify the interest against your criteria, and book the estimate. You show up to a confirmed appointment. The full version lives on the how it works page.
We build your list
Homeowners in your service area, sourced and verified in-house. No resold marketplace data.
We run the outreach
We reach homeowners about a roof estimate and hold a real conversation. Only the interested ones move forward.
We qualify and book
They meet the criteria you set, pick a time on your calendar, and the appointment is double-confirmed before the slot.
You run the estimate
You show up to an exclusive, confirmed appointment. If the homeowner does not show, it is replaced free.
One roof pays for a lot of appointments.
A full roof replacement runs around $10,000 on average by industry estimates, and roofing sales teams close somewhere in the 20 to 40% range on estimates they actually sit, again by industry estimates. Put a few exclusive, confirmed estimates in front of your crew and the arithmetic is not close.
~$10,000
Average roof replacement ticket, by industry estimates. Some jobs run well into five figures.
20 to 40%
Typical close rate on a roofing estimate that actually happens, by industry estimates.
You pay per sit
Only for appointments that happen. No-shows replaced free, so your cost tracks real estimates, not clicks.
$300 setup, then $199 per booked appointment.
No retainers. No monthly minimums. A $300 one-time setup covers your list build, campaign, and calendar integration, then you pay $199 flat for each exclusive, double-confirmed appointment. Off-criteria and no-show appointments are never billed. Here is exactly how the billing works.
See How Pricing WorksEvery way we fill a roofing calendar.
One published price runs the whole division: $300 setup, $199 per exclusive, double-confirmed appointment. Pick the service that matches how you sell.
Built for your model
Dig deeper: roofing sales guides, the roofing sales glossary, vendor comparisons, alternatives to shared-lead vendors, solutions by business type, sourced roofing statistics, free roofing calculators, and storm-market coverage by metro.
Roofing questions, answered.
Are the roofing appointments exclusive to me?
What counts as a booked appointment?
What happens if the homeowner does not show?
How is this different from Angi or HomeAdvisor?
How much does it cost?
How fast can we start?
Ready for estimates that are actually yours?
Book a 15-minute call. We map your service area, your criteria, and your per-appointment rate, and give you a start date inside the week.
Book a Call$300 one-time setup · $199 per booked appointment · No-shows replaced free
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