The Best Catapult Alternatives for Marketing Agencies
Catapult calls itself the "#1 outsourced business development team for agencies, adtech, media & sponsorship" on its own site, running account-based marketing, multi-channel outreach, and CRM- and intent-data-backed prospecting as an embedded engagement. Its own case studies cite outcomes like "$3.5M Won" and "$950K Won in 30 Days," Catapult's own reported figures, and it does not publish pricing, agencies get a rate only after a sales conversation. Agencies who want that outsourced-BD-team model can request Catapult's current pricing directly, or use VA Horizon exclusive, double-confirmed meetings for a $300 one-time setup plus a published $250 to $450 per meeting, disclosed here as our own service, not a neutral rating.
Pay per booked meeting. No retainer.
VA Horizon vs Catapult
| Decision Point | VA Horizon | Catapult |
|---|---|---|
| What you buy | A booked, double-confirmed new-business meeting with a qualified prospect, on your calendar. | An outsourced business development team running account-based marketing, multi-channel outreach, and CRM- and intent-data-backed prospecting as an embedded engagement. (source) |
| Pricing | $300 one-time setup, then a published $250 to $450 per booked meeting, in full on this page, no call required to see it. | Not published. Case-study outcomes like "$3.5M Won" are shown on-site instead of a rate card. (source) |
| Self-positioning | No self-ranking claims. Every number on this page carries a cited source. | Calls itself the "#1 outsourced business development team for agencies, adtech, media & sponsorship" on its own site, a self-ranking claim, not a third-party award. (source) |
| Case-study claims | No case-study claims on this page. Every figure above is sourced. | Publishes outcomes like "$3.5M Won" and "$950K Won in 30 Days," Catapult's own reported client figures, not independently verified in this research. (source) |
| Where the work happens | Human + AI SDRs we built and run ourselves, texting prospects on the VA Horizon Private CRM. Nothing rented or white-labeled. | An embedded outsourced BD team running account-based marketing and multi-channel outreach on the agency's behalf. (source) |
| Billing trigger | Only a held, double-confirmed meeting. | An ongoing engagement fee, paid regardless of exact meetings landed that month (exact structure not published). |
What Catapult's "#1" claim and case-study numbers actually mean for you.
Why agencies look past Catapult
Catapult does not publish pricing, so you cannot compare cost against another vendor until you sit through a sales conversation. And its "#1 outsourced business development team" claim is Catapult's own self-description, not a third-party award or independently verified ranking.
What the "$3.5M Won" claim actually is
Catapult's site cites outcomes like "$3.5M Won" and "$950K Won in 30 Days" for client engagements. Those are the vendor's own reported figures, not independently audited numbers, and this research found no third-party verification of them. Ask for the underlying account and timeframe before budgeting against either one.
Where Catapult genuinely leads
Catapult is transparent about the cost of the alternative it is selling against: it cites a real figure, $150,000-plus a year before technology, bonuses, benefits, and ramp-up time, for hiring an in-house Director of New Business. Using its own field experience to make the outsourcing case, rather than a vague appeal, is worth crediting directly.
VA Horizon, disclosed position
This is our own appointment-setting service, not a neutral ranking. VA Horizon sells exclusive, double-confirmed new-business meetings for a $300 one-time setup plus a published $250 to $450 per booked meeting, with the SMS transcript and confirmation log behind every charge, no assessment call required just to see the number.
Who should consider Catapult versus VA Horizon.
Consider Catapult when
You want a full embedded outsourced BD team running account-based marketing and multi-channel outreach, and you are comfortable treating its case-study claims as directional rather than audited while you get a custom quote.
Look at an alternative, including VA Horizon, when
You want a published rate you can see before any call, and you would rather pay only for a held, double-confirmed meeting than fund an ongoing embedded-team engagement.
Catapult alternatives, answered.
How much does Catapult cost?
What does Catapult actually do?
Are Catapult's "$3.5M Won" claims verified?
Is Catapult really the "#1" outsourced BD team for agencies?
Is VA Horizon a direct Catapult alternative?
See your rate before the sales conversation.
Book a 15-minute call. We confirm your qualification bars, lock your rate inside the published $250 to $450 range, and start texting your list within 48 to 72 hours.
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