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How Pricing Works
You Pay Per Booked Meeting. Here Is Exactly How.
We publish our rate ranges by industry, from $200 to $600 per booked meeting, plus one flat $300 one-time setup. No retainers, no monthly fees, no buying leads. Your exact rate inside your industry's range gets set on a 15-minute fit call. This page shows you every mechanic behind that number before you ever talk to us.
Last updated: August 2026
No retainers, no monthly fees
Published per-industry ranges
Free no-show replacement
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The rate comes after the operating fit.
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The Market
What the market charges for a B2B meeting
Before you take a pricing call with anyone, ours included, know the going rates. The numbers below come from published pricing pages and industry sources. Use them to pressure-test every vendor you talk to. There are three ways to buy meetings, and they produce three very different bills.
Where we sit: the per-meeting column, published by industry. You pay a $300 one-time setup, then one flat rate per booked, double-confirmed meeting inside your industry's range (see the table below). The exact number inside that range depends on your qualification bar and your meeting volume: a meeting qualified against a strict revenue bar is a different unit of work than a loosely screened intro call, and any rate card that ignores that is lying to somebody. That is why the exact number is set on a 15-minute fit call, inside a range you already know. The full model is on the B2B overview.
Straight Talk
Our published rate range, by industry
Most vendors in this market keep pricing behind a sales call entirely. Look back at the table above: only SalesHive and Belkins put a number in writing anywhere, and even those are wide bands. We publish a range for every industry we serve, plus one flat setup fee. Your fit call sets the exact number inside that range. It does not set the range itself.
Three inputs move you inside your industry's range. None of them can move you outside it.
Criteria depth
A meeting qualified against a strict revenue bar and a named decision-maker takes more conversations to produce than a loosely screened intro call. Tighter written criteria sit toward the top of your range.
ICP difficulty
Some buyers are easy to find and quick to qualify over SMS. Others sit behind a narrower list or reply less often. A harder-to-reach ICP sits toward the top of your range.
Meeting type
A demo, an intake call, and a sales meeting carry different scheduling complexity and different bars for what counts as qualified. The fit call places you inside your range for the exact meeting type you need.
This is published pricing with every mechanic explained alongside it: the billing trigger, the replacement policy, the receipts, the caps, and now the range itself. Read the rest of this page and you will know more about what you are paying for than most retainer clients learn in a quarter.
The Billing Trigger
What counts as a billable meeting
The billing trigger is the whole game in pay-per-appointment, and the market proves it. Newson, a UK pay-per-appointment operator, publishes three tiers: £1,000 setup with £100 per booked meeting, £500 with £200, or £350 with £300 per meeting charged only when the prospect actually sat the meeting. The held-only trigger costs three times the booked trigger. Same operator, same meetings. The price difference is purely the definition of delivered.
So before you buy meetings from anyone, get their trigger in writing. Here is ours: we bill on the booked trigger, then take the show risk ourselves through double confirmation and free replacement. You get the cheaper trigger without eating the ghosts.
Condition One
Booked and double-confirmed
A meeting bills when it lands on your calendar and survives the 24-hour, 2-hour, and 15-minute confirmation sequence. Not for leads, not for replies, not for activity.
Condition Two
Matches your signed criteria
One page, written with you at kickoff, signed before launch: firmographics, revenue bar, decision-maker, confirmed interest. A meeting outside it is replaced or credited. Free, no argument.
Condition Three
Charged from our logs
Each billable meeting auto-charges the card on file at your quoted rate, and everything rolls up in a weekly statement. Nothing hides in a month-end invoice.
The Receipt
A paper trail behind every charge
Every billed meeting comes with the SMS transcript where your prospect chose the time, plus the full confirmation log. Audit any charge, any week, without asking permission.
Never Billed
What you never pay for
Most appointment-setting horror stories come from paying for things that never should have billed. This list is short on purpose.
No-shows
The 10-minute rule: if the prospect has not shown within 10 minutes of start time, the meeting does not count as held. We rebook or replace it within 5 business days, free. You never pay for a ghost twice. Free no-show replacement is already being framed as the standard buyers should demand from any vendor (source). We agree, so we built it into the billing.
Off-criteria meetings
If a meeting does not match the one-page qualification criteria you signed, it is replaced or credited. No dispute process, no ticket queue. The criteria doc is the referee, and you wrote it.
Retainers and minimums
No monthly fee, no seat fee, no minimum commitment, no ramp period billed at full price. A month with zero booked meetings costs zero. Our incentive is to book meetings that hold up, because that is the only way we get paid.
Cancellation
There is no contract term, so there is nothing to cancel and no notice period to run out. Stop whenever you want. You keep your qualification doc and every transcript we ever sent you.
The Mechanics
How billing runs, week to week
No invoices to chase, no surprises to dispute. Six moving parts, all of them visible to you. The machine that produces the meetings is documented on the how it works page.
01●
Card on file
Stripe, card on file at kickoff. Your payment details are processed by Stripe and never stored on our servers.
02●
Auto-charge per meeting
Each booked, double-confirmed, on-criteria meeting charges the card at your quoted rate. No meeting, no charge. Ever.
03●
Weekly statement
Every meeting, charge, transcript, and replacement from the week in one statement. Reconcile it in minutes, not month-end.
04●
Optional weekly cap
Set a maximum number of billed meetings per week and we stop booking at the cap. Your spend can never run ahead of your calendar or your budget.
05●
Prepaid packs, optional
Packs exist only as a discount lever for teams that want one. Never required. Pay-as-you-go is the default and stays available forever.
06●
One-time setup
A flat $300, the same for every industry. It covers your list build, campaign build, calendar integration, and qualification doc. For contrast, SalesHive charges $0 setup on a $7,000 per month retainer. We flip that: a flat $300 one-time setup on zero retainer. You fund the system once, not the effort every month.
FAQ
Pricing questions, answered straight
Is the per-meeting rate all-in?
Almost. You pay two numbers, ever: your per-meeting rate, inside your industry's published range, and a flat $300 one-time setup. No platform fees, no data fees, no per-seat charges, no monthly minimums. Both numbers are on the table before the 15-minute call ends.
Do I have to sign a contract?
No retainer, no term, no monthly fee. You pay per booked meeting and you can stop whenever you want. The one page you do sign is your qualification criteria, and that document protects you, not us. It defines what you pay for.
How is my rate set?
Your industry sets the published range. Three inputs then set your exact rate inside that range: your qualification bar, your meeting volume, and your meeting type. A meeting qualified against strict criteria takes more conversations to produce than a loose one, so it sits higher in the range. Book the 15-minute call and you get the exact number on the spot.
Why is there a setup fee at all?
It covers your list build, campaign build, calendar integration, and qualification doc, and it filters out tire-kickers so our capacity goes to clients we can actually deliver for. For context, SalesHive charges $0 setup on a $7,000 per month retainer. We charge a flat $300 one-time setup on zero retainer. Once the system is built, you only ever pay for meetings.
What happens if meeting quality slips?
The criteria doc settles it. Any meeting outside your signed qualification criteria is replaced or credited, free, no argument. And every billed meeting carries its SMS transcript and confirmation log, so quality disputes get settled by receipts, not memory.
I can buy $20 appointments. Why would I pay more?
You can. Synergy Direct Solution sells pre-set appointment leads at $20, sliding to $10 at 100+ volume, and its own pricing page discloses that these 'appointments' are callback leads. A callback lead pulled from resold data and a double-confirmed meeting on your calendar with a prospect qualified against your written criteria are different units. Price the unit, not the label.
Can I cap what I spend in a week?
Yes. Set an optional weekly cap and we stop booking when you hit it. Between the cap, the weekly statement, and pay-as-you-go billing, your spend can never run ahead of your calendar.
How fast can we launch?
Campaigns go live within 48 to 72 hours of kickoff: qualification criteria signed, list built, campaign launched. First bookings typically land in week one, and your card is only charged when a meeting actually books.
B2B resources
Everything in the B2B division
Get your per-meeting rate
One 15-minute call. You leave with your exact per-meeting rate, the flat $300 setup confirmed, and your qualification criteria drafted. If the numbers do not work for you, you still keep the market research above.
Get Your Per-Meeting RatePay per booked meeting · No retainer · Free no-show replacement
Every meeting comes with its transcript and confirmation log