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Appointment Setting for Marketing Agencies

Appointment setting for marketing agencies, priced per meeting, in writing.

Quick answer

VA Horizon books exclusive, double-confirmed new-business meetings for marketing agencies over SMS through Human + AI SDRs, not cold calls, for a $300 one-time setup plus $250 to $450 per held meeting (exact rate set on a fit call). Search the exact phrase 'appointment setting for marketing agencies' and one organic result comes up, a Belkins case-study index, not a dedicated offer. VA Horizon publishes a real rate for this exact buyer instead of routing you to a quote form.

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Pay per booked meeting. No retainer.

SMS-first, never cold-dialedPublished rate, rare for this exact buyer$300 setup, then $250 to $450 per held meeting
$300
One-Time Setup Fee
$250-$450
Per Held, Double-Confirmed Meeting
1 result
Organic Result For "Appointment Setting For Marketing Agencies," A Belkins Case-Study Page
32%
Cold-Booked B2B Meeting No-Show Rate In 2025, Up From 18% In 2020

Sourced: Belkins, the only ranker, Zeliq.

Search this exact phrase and one page shows up, and it is not selling anything.

We ran the exact-match search an agency owner would actually type. Here is what the category looks like once you go looking for a dedicated vendor.

The only ranking result is a case-study index

Belkins runs a dedicated 'Advertising & Marketing Agencies' case-study vertical, 14-plus case studies, one of them citing 78 appointments booked in six months for an adtech firm. It is the single organic result for this exact phrase, and it is a case-study index inside a larger, general B2B appointment-setting practice, not a page built to sell agencies a specific offer.

The closest true match is UK-only

Rainmaker (Intelligent New Business), established in 1996, is the longest-tenured vendor found that positions itself exclusively as new-business meetings for marketing and creative agencies. It is London-based, and its client roster (33Seconds, The Hunger, adam&eveStudios) is British. No US equivalent turned up anywhere in this research.

US alternatives sell a relationship, not a rate

RSW/US has run outsourced Director of New Business engagements for agencies since 2005. Catapult calls itself the number-one outsourced business development team for agencies, adtech, media, and sponsorship, with case studies citing $3.5 million won and $950,000 won in 30 days. Neither publishes pricing anywhere on its site.

Meeting quality is getting worse, and nobody prices around it

Cold-booked B2B meeting no-show rates rose from 18% in 2020 to 32% in 2025, per Zeliq. None of the vendors we reviewed for this exact buyer publish a policy addressing it, let alone bill around it.

How a new-business meeting actually lands on your calendar.

The mechanic behind every meeting you are billed for, not a summary of it.

Step 01

Your target-client profile, written down

We start with the industry, company size, and service-line need that actually match who your agency wins, not a generic 'business owner' list.

Step 02

In-house prospect list

We source and qualify the list ourselves against that profile. Nothing is bought from a shared data file every other agency-services vendor already worked this quarter.

Step 03

SMS conversation, not a cold dial

Human + AI SDRs run a two-way text conversation, checking your target-client profile, decision-making authority, and a real current need against your written criteria before offering a time.

Step 04

Double-confirmed before it counts

The prospect confirms once when they pick a time, and again as the meeting approaches. Only meetings that clear both checkpoints land on your calendar and count toward billing.

Pay per new-business meeting. Zero retainer, published range.

$300 one-time setup, then typically $250 to $450 per held meeting, exact rate quoted after a fit call.

The $300 setup covers your target-client profile, list build, and calendar integration. After that, you pay only for meetings that actually happen: $250 to $450 per held, double-confirmed meeting, exact rate set on a fit call inside that published range. RSW/US and Catapult gate pricing behind a consultation, and Rainmaker serves the UK market. VA Horizon's rate for this exact buyer is on this page.

Double-confirmed

Every meeting is confirmed twice before it counts toward billing: once when it is booked, once as it approaches.

Pay per held meeting

You pay when a qualified, double-confirmed meeting actually happens on your calendar.

No retainer

No monthly minimums and nothing owed between held meetings.

Small one-time setup

Covers your list build, campaign, and calendar integration, quoted on a fit call.

Your target-client profile, signed before we start.

Every agency already knows who it wins. We just get it in writing before the first text goes out.

Matches your target-client profile

Company size, industry, and the specific service line you sell (SEO, PPC, web design, branding, or otherwise), not a generic list of business owners.

Decision-maker or real influence reached

The meeting is with someone who can actually greenlight a new vendor relationship, a founder, CMO, or marketing lead, not a gatekeeper screening inbound requests.

Real, current need confirmed

The prospect has an active reason to look at your services now, a stalled campaign, an upcoming budget cycle, or dissatisfaction with a current vendor, not a passive maybe-someday.

Timeline or budget context

Where relevant, the conversation confirms the prospect has timeline or budget context, so you are not opening the meeting from zero.

What actually makes this different.

Of the vendors we reviewed for this exact buyer, none publish a real per-meeting rate and none are US-based pay-per-meeting specialists. Here is what VA Horizon does instead.

A published rate, for this exact buyer

$250 to $450 per held meeting, on this page, not gated behind a consultation call the way RSW/US and Catapult run theirs.

Double-confirmed

Two checkpoints before a meeting counts, catching a prospect who cools off before you get on the call, relevant against a category-wide no-show rate that reached 32% in 2025.

No-show, never billed

A no-show costs you nothing. It is replaced free instead of invoiced.

Human + AI SDRs, receipts included

A trained VA runs every SMS conversation. AI supports the system behind them, but the conversation and its transcript are real, and both ship with every meeting you are billed for.

Appointment setting for marketing agencies, answered.

How much does appointment setting for marketing agencies cost with VA Horizon?
A one-time $300 setup fee covers your target-client profile, list build, and calendar integration. After that, every held meeting runs $250 to $450, with your exact rate set on a fit call inside that published range. There is no retainer.
Is VA Horizon a US alternative to Rainmaker?
Rainmaker (Intelligent New Business) is a UK-based agency, established 1996, serving British agency clients exclusively. VA Horizon is US-based and runs a genuinely different model, pay per held meeting with a published rate, rather than Rainmaker's research-led retainer relationship. We are not claiming to be Rainmaker's US counterpart, just a real, transparently priced option for a US agency.
Is this the same as what RSW/US or Catapult sell?
No. Both run outsourced Director of New Business relationships, high-touch, consulting-flavored, and neither discloses pricing on-site. VA Horizon is a productized, pay-per-meeting service with a published rate on this page.
Do you cold call prospects?
No. VA Horizon runs the qualification conversation over SMS through Human + AI SDRs built and operated in-house on our own CRM, not a phone dialer.
What counts as a qualified new-business meeting?
Whatever you sign off on at kickoff: fit against your target-client profile, decision-maker access, and a confirmed real need. That written bar decides what counts, not a judgment call after the fact.
What happens if the prospect does not show up?
You do not pay for it. A no-show is marked on our end and replaced free, not billed.

See your exact rate this week.

Book a 15-minute call. We map your target-client profile, confirm your exact per-meeting rate inside the $250 to $450 range, and give you a launch date inside the week.

Takes 20 seconds. We reply within a few business hours.

Pay per booked meeting · No retainer · Free no-show replacement

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Exact rates, what is included, and current availability. Written by a human, not a sequence.

Pay per booked meeting. No retainer.

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