The Two-Point Trend: 2024 to 2025
Owl Labs’ 8th annual State of Hybrid Work survey, published in July 2024 and fielded with research partner Vitreous World among 2,000 full-time US workers, found 62% working fully in-office, 27% hybrid, and 11% fully remote. The same 2024 edition found 3 days a week is the most common hybrid schedule, used by 41% of hybrid workers, though only 33% said that schedule matched their own preference, and 25% of respondents reported their company changed its remote or hybrid policy within the past year.
Owl Labs’ 2025 edition, fielded the same July with the same 2,000-worker sample size and the same research partner, moved those numbers to 63% in-office, 28% hybrid, and 9% fully remote, a small tick toward both in-office and hybrid work at the expense of fully remote arrangements.
What This Data Does Not Break Out
Neither Owl Labs edition segments its results by industry. The 2024 survey breaks respondents out only by company size, small, medium, large, and enterprise. The 2025 survey adds a company-sector breakdown, private, public, and third sector or nonprofit, but still does not isolate marketing, advertising, or professional-services workers as their own group.
That gap means an agency owner reading these figures is working with general US-workforce context, not a number measured inside agencies specifically. The two-point trend above, in-office and hybrid both rising slightly while fully remote falls, is a legitimate directional signal for the broader labor market an agency hires from, and it is presented here with that scope stated plainly rather than implied to be agency-specific.
The Numbers
Owl Labs’ 2025 State of Hybrid Work survey, fielded July 2025 among 2,000 full-time US workers, found 63% working fully in-office, 28% hybrid, and 9% fully remote.
The prior 2024 edition, also 2,000 full-time US workers, found 62% in-office, 27% hybrid, and 11% fully remote, meaning in-office and hybrid both ticked up slightly year over year while fully remote work ticked down.
Neither edition breaks results out by industry; both segment respondents only by company size, or by company size and sector in the 2025 edition, never by function or industry such as marketing or advertising.
3 days a week is the most common hybrid schedule, used by 41% of hybrid workers, though only 33% said that matched their actual preference, and 25% of respondents reported a company remote or hybrid policy change within the past year, per the 2024 edition.
Sources
The external data in this article draws on the sources below. Figures described in the text as estimates or industry triangulations are directional and are not attributed to a single dataset.