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Solar Pricing

$249 per booked solar consultation. Here is the model.

Here is the published rate: a $300 one-time setup, then $249 for every exclusive, double confirmed solar consultation that lands on your calendar. What you will find here is the entire billing model: what exclusive appointment vendors publish elsewhere, what counts as a billable appointment, what you never pay for, and exactly how billing runs.

Last updated: August 2026

Sold only to you No-shows replaced free No retainers, no monthly minimums
Pricing model Pay per sit
$300
One-time setup
$0
Retainers or minimums
Free
No-show replacement
$249
Per-appointment rate

$300 one-time setup, then $249 per booked appointment.

Choose the right next step

$300 setup, then $249 per appointment. Choose your path.

Use the path that matches how clearly your solar appointment program is defined today.

01

Ready for managed execution

Your service area, homeowner criteria, calendar capacity, and sales follow-up are defined. We can launch the program at $300 setup, $249 per appointment.

Book a Strategy Call
02

Build the foundation first

Your territory, qualification rules, appointment workflow, or follow-up still needs a clear operating plan.

Explore Growth Foundation
03

Still evaluating the model

Review how qualification, confirmation, booking, and replacement work before discussing a rate.

See How It Works

What the solar appointment market actually charges.

Before you talk to us, here is what other vendors publish for solar leads and booked appointments. These are market figures for context, cited at the line, not our price.

Vendor Model Published rate
RunsForYou Exclusive, per booked appointment Booked appointments $150 to $600, exclusive leads $90 to $350, commission-only option available
Shared-lead marketplaces Shared, per lead Total lead spend averages about $1,400 per closed job nationally, from roughly $500 in Texas and Florida to about $2,000 in California and Massachusetts

How we compare: RunsForYou publishes booked appointments from $150 to $600. Across the vendors we reviewed, pre-set and booked solar appointments mostly cluster $200 to $500. Our published rate: $300 one-time setup, then $249 per appointment, below that mainstream cluster. It is financing-agnostic too: it converts whether the homeowner lands on cash, loan, or third-party-ownership financing, unlike lead vendors that filter hardest for loan-qualified homeowners.

Shared marketplaces

  • Total lead spend on shared marketplaces averages about $1,400 per closed job nationally (SolarReviews), from roughly $500 in Texas and Florida to about $2,000 in California and Massachusetts
  • That figure blends a lot of names that never should have been sold to you in the first place
  • Cheap to buy into per lead, expensive per closed job once you count every unreachable name

Exclusive, pay-per-call

  • On the exclusive end, pay-per-call solar vendors charge $24.85 to $29.85 per live call
  • Exclusive solar leads generally run about 3x the price of shared leads, but convert far better, per industry estimates (source)
  • You are paying for a live, qualified connection, not blind access to a shared list

Figures above are competitors' published rates and public data, cited above. Our own booked, double confirmed consultation is priced separately: a $300 one-time setup, then $249 per appointment, not a call transfer or a raw lead. See the full breakdown on solar appointments vs shared leads. Weighing an AI appointment setter instead? See VA Horizon vs AI Appointment Setter for Solar Companies for published vendor pricing and booking-rate claims.

Exclusive, double confirmed, and $249 per appointment.

One published rate, no matter your market: a $300 one-time setup, then $249 for every booked solar consultation. What does not change: every appointment is exclusive to you, double confirmed before the slot, and on-criteria. Miss any one of those and it is not billed, and if the homeowner does not show, it is replaced free.

Exclusive to you

Every consultation is booked for you and only you. We never resell it to another installer.

Double confirmed

Homeowners confirm the appointment twice before the slot, once at booking and once ahead of the visit.

$249 per appointment

A $300 one-time setup, then $249 flat for every booked appointment. Published, not quoted.

A billable appointment needs three things. Nothing else counts.

Every appointment we bill for clears all three bars. Miss one, and it does not count.

Booked

The homeowner picked a real time on your calendar for a solar consultation.

Double confirmed

Confirmed twice before the slot: once at booking, once ahead of the visit.

Matches your criteria

Meets the written qualification criteria set at kickoff: homeowner, decision-maker, roof and shade suitability, service area.

Four things you will never see on an invoice.

No-shows

If a homeowner does not show, the appointment is replaced free. You do not pay for the empty slot.

Off-criteria homeowners

If someone does not match the written criteria you set at kickoff, it does not count as a billable appointment.

Retainers

There is no monthly retainer to keep the lights on. You pay for what actually gets booked.

Monthly minimums

No minimum spend and no annual contract. Scale up or down with your crew's capacity.

Simple mechanics. No surprises.

From kickoff to your weekly statement, here is exactly how the money moves.

Step 01

$300 one-time setup

Covers your homeowner list build, campaign setup, and calendar integration before we ever book an appointment.

Step 02

Card on file

Once live, your card on file is billed only for appointments that are actually booked and confirmed.

Step 03

Weekly statement

You get a weekly statement showing every billed appointment, so it is easy to reconcile against your calendar.

Step 04

$249 per-appointment rate

One flat rate per booked, double confirmed consultation. No retainers, no monthly minimums.

Solar pricing questions, answered.

How much does a solar appointment cost?
It is a $300 one-time setup, then $249 per qualified, exclusive, double confirmed appointment. There is no tiering by market or competition. If an appointment is not exclusive, double confirmed, and on-criteria, it is not billed. This page also shows what comparable exclusive appointments sell for elsewhere in the market.
How does this compare to what other solar appointment vendors charge?
RunsForYou publishes booked appointments from $150 to $600. Across the vendors we reviewed, pre-set and booked solar appointments mostly cluster $200 to $500. Our published rate sits below that cluster: a $300 one-time setup, then $249 per appointment, and it is financing-agnostic, converting whether the homeowner lands on cash, loan, or third-party-ownership financing. See solar appointments vs shared leads.
What counts as a billable appointment?
A homeowner who booked a real time on your calendar for a solar consultation, matches the written criteria you set at kickoff, and confirmed the appointment twice before the slot.
What happens if the homeowner does not show?
You do not pay for it. The appointment is replaced free, at no charge to you.
What if the homeowner does not meet my criteria?
It does not count as a billable appointment. You only pay for consultations that match the written criteria set at kickoff: homeowner, decision-maker, roof and shade suitability, and service area.
Are there retainers or monthly minimums?
No. There is a $300 one-time setup, then you pay $249 per booked appointment. No retainer, no monthly minimum, no annual contract.
How does billing actually work day to day?
Your card on file is billed for appointments as they are booked and confirmed, and you get a weekly statement showing exactly what was charged and why.
How is this different from buying solar leads?
Shared marketplace leads are sold as raw contact data, often to more than one buyer, and a lot of that spend goes toward names that never should have been sold in the first place. We do not sell leads. We book and double confirm a solar consultation directly on your calendar, and you pay only when that happens. See solar appointments vs shared leads.

Ready to book your first consultation?

Book a 15-minute call. We map your service area and criteria, confirm your $300 setup and $249 per-appointment rate, and give you a start date inside the week.

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$300 one-time setup · $249 per booked appointment · No-shows replaced free

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