Solar Statistics & Benchmarks
Sourced solar market data, cost benchmarks, and industry statistics, every figure cited to its origin.
Solar Market Statistics (2026)
US residential solar installations are forecast to contract 18% to 21% in 2026 after the Section 25D federal tax credit expired, and customer acquisition cost is projected to spike 40% to $0.84 per watt, up from a five-year low of $0.60 per watt in 2025. This page collects the sourced installation, CAC, and financing-mix numbers behind those figures, with every stat linked to its primary source below.
Read more →Solar Company Bankruptcies, 2024 to 2026 (Maintained List)
More than 100 US solar companies have filed for bankruptcy or shut down since 2023, including Sunnova and Mosaic (June 2025), PosiGen (Chapter 11, November 2025), and Freedom Forever, the #2 US residential installer, which filed Chapter 11 on April 15, 2026. This page tracks the major filings with dates, details, and sources, and it gets updated as new filings happen.
Read more →Solar Sales Benchmarks (2026)
Solar close rates run 8% to 17% depending on lead source and appointment quality, no-show rates on booked solar appointments run 30% to 40% even for paid leads, and per-watt commissions typically split $0.05 to $0.15 for setters and $0.20 to $0.50 for closers. This page collects the sourced sales-economics benchmarks behind those figures, and marks the handful that come from a single publisher rather than a cross-industry survey.
Read more →Skip the research. Book the call.
See exactly how the solar appointment model works for your business.
Recommended next steps