What Actually Happened
Momentum Solar, operating under the legal name Pro Custom Solar LLC, reached a $20 to $30 million class-action settlement over alleged unsolicited telemarketing calls in violation of TCPA and state telemarketing laws. The class covers anyone who received two or more calls in a 365-day period between March 5, 2015 and January 2, 2025. Preliminary approval came January 2, 2025, and final approval landed August 18, 2025.
It's Not the Only One
Sunpro Solar was separately named in its own TCPA class action over unsolicited calls. Two named national installers facing TCPA litigation in the same period is a signal that this is not an isolated incident, it is a pattern of enforcement risk sitting on top of the entire outbound solar sales channel.
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Book a Solar CallThe Layer Enforcement Actually Reaches
A solar lead-generation company, not an installer brand at all, was directly sued in a TCPA class action after an aggressive response to the complaint reportedly backfired. That case is documented evidence that TCPA enforcement targets the calling and lead-gen layer directly, not only the brand whose name ends up on the contract. Anyone buying appointments or leads from a vendor is buying from a company that carries this exact exposure.
The Regulatory Environment Is Tightening
The FCC removed more than 1,200 voice service providers from the Robocall Mitigation Database in August 2025 for deficient filings, cutting off their network access. A 2024 consent-revocation rule lets consumers revoke calling or texting consent using any reasonable method, and the FCC has extended a limited compliance waiver into 2026 while the industry adjusts. Separately, national telemarketing complaint volume has been climbing: Do Not Call complaints rose from an average of roughly 73,000 a month in 2024 to roughly 113,000 a month in 2025, with about 4.8 million new numbers added to the registry, according to compliance-industry tracking. That figure covers telemarketing broadly, not solar specifically, but it is the enforcement climate every solar outbound channel now operates inside.
What This Means for How You Buy Appointments
Ask any vendor how calls are actually placed. Human-dialed calling carries structurally different risk than autodialer or robocall outreach. Ask how consent is documented and how a revocation request gets honored. And ask whether an appointment is confirmed with the homeowner before it lands on your calendar, or simply booked once and left alone. VA Horizon's model runs on trained, human callers, not autodialers, with every appointment double-confirmed before it's delivered, which is both a trust feature and a direct answer to the exposure this settlement illustrates.
Sources
The external data in this article draws on the sources below. Figures described in the text as estimates or industry triangulations are directional and are not attributed to a single dataset.
- ClassAction.org, Momentum Solar TCPA settlement ends robocall lawsuits
- Solar TCPA Settlement, official FAQs
- Top Class Actions, Sunpro Solar TCPA lawsuit
- National Law Review, solar lead company TCPA response backfires
- Kelley Drye, FCC robocall regulatory updates
- Nixon Peabody, FCC consent revocation rule update
- Corporate Compliance Insights, how 2025 redefined telemarketing compliance